Gardens Of Abundance Collection
The Singleton
We wanted to capture the feeling of an endless moment made possible through layers of exquisite flavour coming together in harmony to create a unique, multi-sensorial expression of pleasure.
Where enjoyment is effortless, time is slow and the world around you disappears to reveal details as captivating as they are abundant.
Omnichannel - Social - OOH - Retail POS - Brand Experience
An endless moment of exquisite flavour captured in a single frame
From the beautiful motion to the magestic stills, we created everything from concept to exectuion and rolled it out across all touchpoints, including a toolkit for markets to bring it to life.
Waves of exquisite flavour rippled through every touchpoint
The omnichannel launch saw our suite of assets stretch across the customer journey—from awareness-driving social ads and OOH—to a multi-sensory brand experience and POS centred around tasting and gifting.